Male and female electric sockets making a large “E” that you can’t unsee. Subtle sans serif font below.
The weirdest thing about this one is that it’s just as easy to read jumbled as it would be if it was typed properly. Can I say it’s even easier to read somehow?
Stretching some extra out of the “o” to give the literal meaning to their more brand.
Look quickly and you might miss the “2” in place of the “N.” I don’t love the aesthetics but do love the creativity and simplicity.
Using the video reel to make a scared/shocked face emoji. Reminiscent of the Scream mask. Well done.
Sans serif font, cut in half.
Intense spacing and a little extra ink to turn the “w” into a little crown. Fun.
Shadows to give the jumping text effect.
A bit of a stretch but the downward pencil on the far right is hard to unsee once you notice it.
Adding a circle inside the “u” gives the appearance of a stick figure raising their hands.
Put five fingers over a circle and make a “C.” Several double meanings here. Well done.
I love this one so much. Could a brand called “Minimum” really do anything except a minimal logo?
Someone murdered the “i”
The subtle rise of the “i” with neat colors and font.
Where are the “i”s?!?
Connect the Z and P with a literal zipper. OMG. Amazing.
Coders get it.
Open magazine gives a carousel vibe.
“S” blended in for the illusion.
Notice the elephant's trunk on the inside negative space? Also, it makes an “e”
Someone backspaced the “a!” The blinking cursor adds an awesome effect.
One vertical line adds what appears to be a rewind/back button at the end.
Once you see the file cabinet you can’t unsee it. Also makes a nice “F”
Rudimentary birds completing a heart. Boom
Notice the negative space? Looks like Australia.
There’s something amazing about a logo that makes a big impact with little effort.
Here are some of the coolest examples I’ve found across the internet of simple but clever logos that send big messages in tiny packages.